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Xsense Brings Cold Chain Monitoring Innovations To Fruit Logistica 2019

Xsense® will present its innovative cold chain monitoring system at the international expo Fruit Logistica 2019 in Berlin, Germany. The fresh produce industry’s best shop window, Fruit Logistica 2019 will allow presenting the benefits of intelligent cold chain monitoring of the global fresh produce supply to even more decision-makers.

Why is cold chain monitoring important?

Buyers, importers, and category managers realize the value of intelligent cold chain monitoring of the global fresh produce supply. Visitors will discover how Xsense®  provides end-to-end visibility of perishable shipments and improved inventory management (FEFO vs. FIFO) which helps keep food chain safe while also reducing food waste and improving ROI.

Xsense® cold chain monitoring (CCM) technology has been developed by BT9, an Israel-based end-to-end cold chain monitoring solution provider. Global companies of all sizes are already enjoying the holistic approach to cold chain monitoring which helps reduce waste, streamline logistics, and improve profitability.

Consumer spending on fresh fruit and vegetables in Europe is projected to increase and reach €800 billion by 2030 (source). Needless to say, consumers expect their fresh produce to be crispy fresh and safe to eat. This puts an added pressure on importers to maintain sustainable sources of fresh produce. And to bring that product to market, companies require technologically sophisticated distribution chains.

This adds the extra weight of importance on industry’s leading events such as Fruit Logistica. Running on 6-8 February 2019 in Berlin, Germany, Fruit Logistica showcases the leading global fresh produce suppliers and the leaders of the logistics industry.

You can visit explore the Xsense cold chain monitoring solutions at Hall 1.2 D-01 at Fruit Logistica 2019 located at Messe Berlin GmbH, Messedamm 22, 14055 Berlin, Germany. For more details please visit fruitlogistica.de.